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When to tune out your users—and when to listen

Plus: The founder’s secret weapon…why you need a Chief of Staff

Hey team,

Welcome to this edition of Tech Creator! In this issue, we delve into the delicate art of knowing when to heed user feedback and when to trust your vision. Additionally, we explore the pivotal role of a Chief of Staff in steering your startup toward success.

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When to tune out your users—and when to listen

“Listen to your customers” is often great advice, but sometimes, it can lead you astray. While user feedback is crucial, over-relying on it can dilute your product vision and turn your startup into a feature factory.

The balance: Ignore users completely, and you might build something no one wants. But if you chase every request, your product loses focus. The trick? Know when to listen and when to stay the course.

Examples to learn from:

  • Basecamp: They cut popular products to focus on their flagship, despite customer outcry—and it paid off.

  • Brex: They dropped SMB customers to double down on startups, aligning with their core mission.

  • Apple: Removing the headphone jack seemed crazy, but it set the stage for the wildly successful AirPods.

Bottom line: Great startups balance user feedback with a strong vision. Take cues from companies that knew when to listen—and when to lead.

The founder’s secret weapon…why you need a Chief of Staff

As a founder, you’re constantly juggling a million things at once. While an executive assistant can manage your schedule, a Chief of Staff (CoS) is the strategic ally who can truly amplify your impact, taking on high-stakes projects that allow you to focus on what really matters.

What makes a Chief of Staff different?

A Chief of Staff is far more than a glorified assistant. They are the problem-solver who steps in where you’re stretched too thin, handling everything from cross-functional initiatives to streamlining operations. Unlike an EA, a CoS operates with autonomy, diving into critical projects that drive your business forward without needing constant oversight.

Why every founder needs one? 

Startups are chaotic, and even the most effective founders can find themselves overwhelmed by the sheer volume of tasks. A CoS cuts through that chaos, taking on essential responsibilities that keep the business moving forward. This allows you to concentrate on your strengths and lead with clear focus, without being bogged down by day-to-day distractions.

When to bring a CoS on board:

  • For generalists: If you’re spread too thin and finding it hard to say yes to high-value opportunities, a CoS can help you regain focus by handling the overflow.

  • For specialists: If your unique skills are being diluted by operational tasks, a CoS allows you to zero in on your core strengths, whether it’s product development, customer engagement, or strategic planning.

Key traits of an effective CoS:

  • Resourcefulness: They solve problems independently, reducing the burden on you.

  • Adaptability: They thrive in a fast-paced, ever-changing environment.

  • Candor: They aren’t afraid to provide honest feedback and challenge your decisions when necessary.

  • Drive: They are deeply invested in the success of the business and work with urgency.

  • Excellence: They maintain high standards, ensuring quality in every task.

  • Ambition: They are motivated, high-achievers who view the CoS role as a stepping stone to bigger challenges.

The bottom line: A Chief of Staff isn’t just another hire; it’s a strategic move that can transform your leadership and supercharge your startup’s growth. By taking on critical tasks and freeing up your time, a CoS allows you to lead with clarity and focus, driving your company toward its biggest goals.

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